Lululemon Athletica Inc. is facing its second product transparency issue in less than a month, as customers report that a new “Heart Scatter” leggings style appears see-through when bending or squatting.
The complaints follow a similar issue with the company’s recently launched “Get Low” line, which was temporarily removed from its website and later relisted with sizing guidance and disclaimers.
After the latest reports, Lululemon’s shares fell up to 4.3%. The stock has declined about 55% over the past year. The company is also under investor pressure amid slowing sales growth and the recent departure of CEO Calvin McDonald.
Founder Chip Wilson, along with activist firm Elliott Investment Management, is pushing for strategic changes as concerns grow over product quality and brand direction.
